EV Manufacturer Coda Removes 15-Percent of Workers

Posted on 14. Dec, 2012 by in News

Most recently, the well-known California-based electric vehicle manufacturer, Coda Motors removed 15-percent of its labor force during last Friday i.e. December 6th 2012. In a most recent statement that was released on December 12th 2012, the EV maker admitted the dismissal of roughly 50 workers.

An unidentified source within the company disclosed that the automaker had marketed lesser than 100-total units of its newly introduced all-electric sedan ever since its release that took place during 2012 March, and that slow sales had practically halted after the vehicle was recalled by the NHTSA (National Highway Transportation Safety Administration) during August 2012 due to faulty safety equipment.

new coda

The latest sources informed that the firm has sacked whomever they could possibly remove, which has made their sales department to contain only a handful number of employees now, and it is no doubt a real mess. The renowned PluginCars.com suggested that the automaker was actually running considerably low on finances, and is having trouble locating consumers.

During the previous month, Coda was actually the recipient of the famous “Patrick Soon Shiong Innovation” reward provided by the famous Los Angeles Business Magazine. The recent reward from the renowned business magazine identifies companies, and executives with verified high-ranking innovation, and business improvement competence in Los Angeles, an admiration that should boost the image of any carmaker for that matter, at least by a small extent.

But, the latest news is that the new all-electric sedan, which is the only car presently provided by the firm, obtained a poor 2-star safety rating from the NHTSA for standard frontal collision impact test.

Source : Hybrid Cars


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